Friday, 14 August 2015

What to use the Browser Language feature for?

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After subscribing to the newsletter you got access to the Slider add-on and the Browser Language add-on. Some of you asked me to give an example on how to use the latter one what I would like to do in this email.

The most obvious is to display ads based on the language of your visitors. This makes sense on multilingual websites. You can learn how to set it up from the manual.

However, I am not displaying ads on wpadvancedads.com, but still use the plugin to show examples and improve the user experience. This is what I did with the Browser Language.

I noticed that I have a lot of traffic from Germany. Maybe because I am a German myself and therefore got some good media feedback from local blogs. However, the website is in English only because I simply don't have time to translate everything.

Still, I decided to let people who speak German know that they can get support in their own language as well.

As a first step, I added a small text in German into the sidebar that is only visible to people who accept German as a language. (read the full post here).

The second step was to translate the chat welcome message from:



into



But again only for German visitors. For the Germans here: let me know if you have a better idea for the text :)

This is just a small example. You can find the full tutorial here.

You might want to check your website analytics to see which languages your visitors speak. Even if you don't speak, I personally believe that it is nice to let people know that you care.

What do you think? Just reply – in English or German – and let me know.

Thanks
Thomas
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